Wednesday, April 24, 2013
The Ballston Business Improvement District will unveil the statues next month at the annual Taste of Arlington.
Want to have your picture taken with Washington Capitals team captain Alex Ovechkin, Washington Wizards point guard John Wall or D.C. United midfielder Chris Pontius? The Ballston Business Improvement District, or BID, wants to make that a reality — an augmented reality, actually. The BID will unveil a series of augmented reality statues at this year's Taste of Arlington, which will be from noon to 5 p.m. on May 19. The "statues" are actually 15-second video loops of Ovechkin, Wall or Pontius in different poses that can be accessed by downloading the BID's app and targeting one of the augmented reality markers. The markers are similar to quick response or QR codes that smartphones and tablets are able to scan. So if you stand next to the …
Friday, January 11, 2013
Ballston BID launches initiative, competition to help startups.
Ballston rolled out the orange carpet for area entrepreneurs and investors Thursday night. The Ballston Business Improvement District, or BID, formally kicked off its new marketing campaign to brand the community "where minds meet," as the new slogan goes. "Truer words have never been spoken," Arlington County Board Chairman Walter Tejada said. "Ballston is Arlington's hub of science and technology." About 150 people showed up to the exclusive event at what was once the Chevy's Fresh Mex space at Ballston Common Mall — but now has been transformed into a place where the BID can host programming for its new entrepreneurship initiative, LaunchPad. Even the margaritas were orange, a nod to the nearby Metro line. [PHOTOS: LaunchPad Takes Off …
Thursday, January 10, 2013
Business Improvement District, too, will announce new LaunchPad program for area entrepreneurs.
The Ballston Business Improvement District, or BID, tonight will kick off a major new marketing campaign that highlights the hub of innovation in that community — plus a new program designed to help entrepreneurs take advantage of that talent. The invitation-only event in the former Chevy's Fresh Mex space at Ballston Common Mall serves multiple functions. It will highlight Ballston as a place "where minds meet," a core focus of the new branding campaign. It will introduce Ballston LaunchPad, a new program for startups that has the support of Ted Leonsis, the owner of the Washington Capitals and a nationally renowned entrepreneur. The LaunchPad program itself will announce a new challenge designed to find the next big idea in Ballston. And…
Saturday, May 19, 2012
Friday was Bike to Work Day.
The Ballston Business Improvement District was out bright and early Friday to celebrate a new Capital Bikeshare station and promote Bike to Work Day. The BID, as it is called, planted itself in front of Freshbikes, 3924 Wilson Blvd., giving away aluminum water bottles and bicycle-friendly water bags. People signed up for a raffle to win one of two iPods or autographed Washington Capitals gear — including a jersey signed by the 2011-12 team, a puck signed by Mike Green and a hockey stick signed by Alex Ovechkin. Winners will be announced Sunday at the Taste of Arlington. Arlington County Board Vice Chairman Walter Tejada dropped by to join Ballston Business Improvement District CEO Tina Leone for Friday's event. Leone was also out earlier …
Jason Spencer
2:26 pm on Friday, February 15, 2013
Hi - No, the competition is open to anyone. There are certain requirements that sort of limit that to the greater Washington area — those who advance, for instance, must be able to meet with their mentors and complete other programming — but there's no set boundary defining who can participate. Hope that helps!   more ›